Vicks’ bold new ad is going viral, turning viewers emotional & at the same time making a strong statement

Vicks’ new advertisement, which got more than 4.6 lakh views within 4 hours, is the story of Gauri Sawant, a transgender who fought against all odds and raised an orphaned child as her own.

India is hailed as the world’s largest democracy. The spirit of a democracy lies in its diverse and inclusive nature. But, intolerance and prejudice against the LGBTQ community is still prevalent. Section 377, a law which criminalises consensual sex between homosexuals, still prevails in democratic India. The draconian law, based on the Victorian morality, which denies to recognize the identity of a particular section of the society is a clear cut violation of constitutional rights. 

“We believe that everyone deserves to feel what it means to be cared for and to care for someone.To experience the difference it makes in your life, to have someone that will unconditionally love you and care for you. In the hope that you, at your turn, can do the same and transform someone’s life with the #TouchOfCare,” Vicks said in a statement.

The movie is well crafted in a narrative form. It portrays the intense bond between a mother and daughter. Social media platforms are abuzz with appreciation of the movie’s depiction of such a sensitive subject. 

Fascinating Facts about India, that even many Indians may not know!

A fine documentary by Karolina Goswami in her very own and famous style which talks about Indian economy in depth. India, a country which was once colonized and looted by the British has bounced back and today India's companies like Tata are buying and taking over the top British brands like Jaguar,Range rover and Tetley. India, a country which is misrepresented by the world media who only show the poverty of India need a lesson here. Karolina Goswami has shown the modern side of India in a beautiful way in her documentary. A must watch and wait until the end of the video when it gets really emotional. 

Mind Blowing Film On Dubai Goes Viral On Social Media


Rob Whitworth, a prominent urban filmmaker from UK has produced a film on Dubai that is going viral on Social Media. Aptly titled Dubai Flow Motion, the three minute film seemlessly flows through various sequences and takes the viewers on a magical journey through the heart and soul of Dubai.

Well-known for pushing the boundaries of his medium to reveal locations in a compelling manner, Rob has truly struck gold with this mind blowing film. Dubai Flow Motion was shot over a period of three months across the Emirate of Dubai. 

Through the manipulation of time-lapse photography, Rob is known to lift the constraints of time and space to capture the vibrancy of destinations on a grand scale. Rob’s works are instantly identifiable, with gripping perspectives that create a profoundly transformative experience.

Rob’s recent major projects include shoots for the BBC Natural History Unit, McDonalds, The Catalan tourism board, Nike, Ford. His works have gained widespread critical acclaim, and received over 10 million online views. Originating from the UK, Robert gained his first-class honours degree in Photography from Norwich School of Art & Design.

Hug A Muslim Experiment Yields Heartwarming Results Amid Frigid Winter

The “Blind Trust Project” took place in downtown Toronto on a cold winter’s day. A Muslim man, arms outstretched, stands next to signs reading “I am a Muslim. I am labelled as a terrorist” and “I trust you. Do you trust me? Give me a hug.”
This three-minute video shows some touching responses from passers-by – especially the brother at the end, who certainly goes out of his way to show his support.

Finally A Video On Child Abuse That Every Kid Can Watch And Learn From. Show It To Your Kids Tonight

Probably the best video on Child Abuse, this short film named Komal is being released in 12 Indian languages. The videos will also be released in “Accessible” versions to ensure that speech/hearing/vision impaired children are also able to watch this film and learn.

Spread this message and let young children know that help is just a call away.

Design Firm Puts Up A Billboard Across From Ogilvy HQ To Secure Meeting

What’s the best way to advertise your service to an ad agency? 

For Washington-based design firm Intridea, they decided that the direct approach worked best, so they posted a billboard directly across from the Ogilvy & Mather’s headquarters in Manhattan. 

Featuring the headline “Ogle this, Ogilvy”, the billboard included the URL that leads viewers to a website where they can collaborate and work together with the firm. 

According to a Facebook post, their advertising stunt “worked like a charm” and they “were able to successfully secure a meeting” with the ad agency

Six-Year-Old Talks About The Meaning Of Life, The Truth Behind Facebook Likes

A group of kids, age six to nine came together to create an inspiring video about the true meaning of life. The five minutes stop motion animation challenges our thinking by starting with a question asked by a six-year-old girl, “How sad would it be to get to the end of your life and realized you never truly lived?” 

She then went on to address societal issues like being caught up with fitting in with the cool crowd, and people obsessed with garnering Facebook “Likes” on their posts when they don't even like themselves.

IKEA Creates A Fun Vertical Wall-Apartment That You Can Climb

To promote the opening of the 30th IKEA store in Clermont-Ferrand, France, the Swedish furniture giant teamed up with communications agency ubi bene to install a vertical rock climbing wall covered with IKEA furniture. 

The nine-meter-tall wall is decorated just like a showroom, except it is fixed in a vertical position. Hand grips and steps are even installed on the artificial wall for rock climbing purposes. 

Members of the public are invited to climb the wall, with a safety harness and guidance from a professional, to try out the furniture in a fun and unique way. 

Check out the vertical wall-apartment below: 

Google creates Doodle to mark 40th birthday of brain teasing puzzle - The Rubik's Cube

Google has created a doodle to mark the 40th birthday of the Rubik's Cube. The American internet giant has devised one of its iconic illustrations to commemorate four decades since the creation of the brain-teasing toy. The interactive doodle lets internet users try to solve the puzzle online.
The Rubik's Cube was initially known as the Magic Cube when it was invented in 1974 by Hungarian architecture professor Erno Rubik. Six years later it was relaunched as the Rubik's Cube and it has since it sold an estimated 350 million worldwide. The fastest time it has taken for a human to solve the puzzle is 5.55 seconds. A robot can do it in 3.253 seconds - and Labour Party leader Ed Miliband can do it in one-and-a-half minutes.

A Man Travels To 36 Countries In 600 Days Covering A Distance Of 125,946 Miles To Make This 1 Perfect Selfie Video

Alex Chacón traveled 125,946 miles across 36 countries for 600 days on five motorcycles, taking short selfie clips along the way on his GoPro camera. He compiled the clips into a three-minute YouTube video, documenting his journey as he travels the globe on a motorcycle. Chacón set out on his adventures to work with less fortunate children, selling off his worldly possessions to raise awareness and funding for charitable causes, while taking epic selfies along the way.

He Noticed a Public Piano, It Said ‘Play Me, I’m Yours’ And He Did, Blowing The Whole Train Station Away. You Gotta See This.

This is what happens when you put a professional piano player on a public piano. Henri Herbert of Jim Jones Revue casually gave a mind blowing impromptu performance on a public piano at St Pancras station in London. This is proof that you don’t need a great piano to make great music, just fine talent. Henri is simply incredible.

Into The Woods: Rube Goldbergmachine

Great online video made for a festival in Holland. The agency, Studio Kartel, made this cool Rube Goldbergmachine, mainly made out of wood.

A Brilliant Hard Hitting & Hard To Ignore Effort From The Transgender Community Towards Road Safety. Must Watch. Must Share

A bunch of transgenders in India, usually referred to by the name Hijda's decided to take to the streets on a unique mission - the mission of educating motorists about road safety.  They are people that are hard to ignore and when they come out with such a brilliant campaign, they manage to garner the right attention and the message stays. I am sure the lessons these hijdas gave to the motorists that day would remain with them for the rest of their lives. This public service announcement is a unique initiative by SeatBelt Crew.

“Look Up”- A spoken word film for an online generation

This awesome spoken word film entitled, ‘Look Up’ has gone viral and it’s specifically aimed the “online” generation that types as it walks, reads as it chats and spends hours with someone without making an eye contact. 

Written, performed and directed by Gary Turk, Look up is described as a lesson taught to the online generation through a love story to "switch off the display of their devices" and "live in the moment".  We have now created a world where we continue to find ways to make it easier for us to connect with one another through social media, and while it’s easier to ‘meet’ people nowadays, it has also resulted in us spending more time alone.

What’s the use of spending quality time with one person when you can communicate with many people at the same time while you sit at home alone?

“We’re a generation of idiots. Smart phones and dumb people.”

This is What it Sounds Like When You Put Tree Rings on a Record Player

This is an excerpt from the record Years, created by Bartholomäus Traubeck, which features seven recordings from different Austrian trees including Oak, Maple, Walnut, and Beech. What you are hearing is an Ash tree’s year ring data. Every tree sounds vastly unique due to varying characteristics of the rings, such as strength, thickness and rate of growth.
Keep in mind that the tree rings are being translated into the language of music, rather than sounding musical in and of themselves. Traubeck’s one-of-a-kind record player uses a PlayStation Eye Camera and a stepper motor attached to its control arm. It relays the data to a computer with a program called Ableton Live. What you end up with is an incredible piano track, and in the case of the Ash, a very eerie one.
Hats off to Traubeck for coming up with the ingenious method to turn a simple slice of wood into a beautiful unique arraignment. It makes you wonder what types of music other parts of nature would play. (see video below) 

40 unforgettable signs that remind you of growing up in a hill station

Growing up in a Hill station is an experience of a different kind and I am pretty sure folks who have been lucky enough to be raised in a hill-station would agree with me.  I, for one consider myself to be extremely lucky to be born and raised in a beautiful hill-station like Nilgiris - rich in  flora & fauna, beautiful parks, lush green tea slopes and a pleasant climate most part of the year. I spent some of the best years of my childhood in a quaint town called Coonoor, near the famous tourist town of Ooty - also called the Queen of Hill-stations. I've also had the good fortune to go to some of the finest British institutions there. If you grew up in a hill station during the 80's and 90's you'll surely be able to relate to this blog. I am also hoping this blog will revive fond memories of your childhood and kindle nostalgia. 

40 signs that remind you of growing up in a hill station

Growing up in a Hill station is an experience of a different kind and I am pretty sure folks who have been lucky enough to be raised in a hill-station would agree with me.  I, for one consider myself to be extremely lucky to be born and raised in a beautiful hill-station like Nilgiris - rich in  flora & fauna, beautiful parks, lush green tea slopes and a pleasant climate most part of the year. I spent some of the best years of my childhood in a quaint town called Coonoor, near the famous tourist town of Ooty - also called the Queen of Hill-stations. I've also had the good fortune to go to some of the finest British institutions there. If you grew up in a hill station during the 80's and 90's you'll surely be able to relate to this blog. I am also hoping this blog will revive fond memories of your childhood and kindle nostalgia. 

1. Summer or Winter you wore sweaters all the time!

Being cold most part of the year even schools in hill stations have made the woolen cardigan a necessary part of their uniforms. Accessories included Monkey caps, woolen gloves and woolen socks. Everything to make you look like an igloo dweller from the ice lands but very effective in keeping the body warm.

2) Woolen gloves, Monkey caps and Mufflers were compulsory accessory in winter

3) Tea time meant Bun and Chai!

Buns were very popular in the Nilgiris. We relished on these big rolls of joy with jam or butter or sometimes by simply dipping it in piping hot Nilgiri Chai. Both ways they tasted great and were a perfect tea time snack.

4) You grew up reading these...

Enid Blyton, Nancy Drew, Hardy boys and Famous Five were familiar household names for you and you read every series during your school life. You even got into trouble trying to read them during class hours. It was almost a norm to have one in your school bag or desk and flip it out during free hours.

5) Friendship bands were a rage in your school. The more on your wrists - the better.

Friendship bands were an in thing during those good old school days. The boarders - usually the Anglo Indian / Tibetan girls were known to make these colorful threads of friendship. Some for friendship sake and others in exchange of tuck or colored threads or other odd gifts.  Popularity depended on or rather was defined by the number of bands on ones wrist.

6) Summer camps meant treks to the middle of paradise 

Tents in the deep Jungle...

Camp fire dinners...


7) Your town has a beautiful railway network. 

8) Sights like these were commonplace

9) Your Schools library and Chapel walls were adorned with such vintage portraits

10) Off-road adventure is not new to you!

11) You've enjoyed a steady supply of farm fresh vegetables all year round

12) You've lived amidst some of the most exotic people

13) Film crew from Tinsel Town thronged your hill station

14)...And some mega-hit Bollywood movies were shot in your quaint little town

15) Public Libraries were usually century old buildings like these...

16) Viewpoints were your favorite haunt, whether alone... or with company

17) Classic bungalows like these, were a common sight

18) Seeds from plants & trees where your favorite toys during childhood

19) You've played with these too at some point in your school life

20) Old British Bungalows with Fireplaces were common in your town

Fireplaces are so common in the hills and every other ancient cottage has them. What fun it used to be - sitting by the fireplace with friends, sharing ghost stories, girl talk and sipping piping hot chai.

21) You've tasted the finest tea in the country

Living in a place surrounded by tea estates, hill folks like me have tasted some of the finest tea and coffee in the country.

22) You've tasted some of the most exotic fruits

If you've lived in the hills, you've had the chance to taste some really exotic fruits and vegetables found no where else.

23) You've encountered wild animals. Yes in real. In person.

You've been fortunate to run into some rare wild animals, which kids growing up in plains only read about in textbooks or watched on discovery channel.

24) You've seen a lot of these, traveled on them. And possibly your grandpa or principal owned one

Vintage automobiles like Morris Minor and Plymouth were so common in the hills. Not sure if any of these exists today but I like to believe there are a few of these classic beauties languishing inside the garages of ancient bungalows.

25 ) You know what it feels like to travel on Ghat Roads with Hair Pin Bends

Travelling in the hills is challenging. Most often it rains, the roads are slippery, or you have visibility issues considering the climate is misty on most days. Travelling within the hills is something I enjoyed but travelling out of the hills, usually travelling down to plains was something that always made me feel pukish and sick.

26) You had enough flowers in the garden. Well, quite enough to grab a bunch for your girl friend, everyday!

I had a great garden with flowers in abundance. If I ever wanted to give someone flowers, I never had to buy then at all.

27) You waited eagerly for the monsoons and rainy season so your school declared Holiday

While we enjoyed walking back home in the rain despite having umbrellas or raincoats in our bags, we equally enjoyed monsoon holidays declared by our schools.

28) At least once, You rode a horse

In Ooty we see more stray ponies than stray dogs or cats.

29) Every one in your town knew each other

Life in a Hill station is often like being a close knit community. Everyone knows everyone else.

30) Your Town Made snacks were highly popular in the plains

Homemade chocolates, doothpeda and varkey, were normal snacks for me but when I went down to the plains for university studies, I realized they were extremely popular there and friends just waited for me to go back to hostel after a weekend in the hills.

31) You always believed your small town's bakery made the best cakes and pastries in the world

32) You had "Hidden Joints" in town that only YOU knew about

Coonoor was nothing short of haven. As kids growing up in the hills, we met up with friends during weekends and went on treks to our "Secret Joints" with chips, cutlets and cola. We even set our feet on soil deep inside the jungles where not many dared to go. With no mobile phones to disturb us or phone calls from parents, we spent hours there with our circle enjoying great conversations and occasional beer.

33) Your town has the most beautiful churches in the country. Usually 100 years old or more..

Arguably, some of the country's oldest and most beautiful churches are in the hills. Irrespective of your religious belief, you've been here at least once - if not for mass - at least for the carol service once in a year.

34) Your school is at least a Century old and most likely among the top schools in the country

Some of the country's finest educational institutions are in the hills. Doon School Dehradun is one. Lawrence School in Lovedale is another.  Seen in the pic above is Stanes High.. My school surrounded by finery of nature - trees.

35) Excursions meant visit to a local park or a trek right into the lap of nature

School picnics always meant visit to very beautiful places filled with rich greenery and jaw dropping landscapes. Usually it was a visit to a local park or a trek up the hill.

36) Your standard of English was far better than that of your friends from Plains - And you were proud of it!

We had more British schools and Anglo Indian teachers in the hills than anywhere else. We spoke English all the time and used less vernacular language and due to this felt we were far better in speaking English than the plains folks.

37) There was always an eerie Cemetery around the corner and lots of ghost stories around it

As kids we spoke about ghosts all the time and in Coonoor we had these very ancient churches and cemeteries that looked straight out of a novel or a Hollywood ghost movie.

38) There was always a haunted house around the corner and spooky tales

Abandoned quaint cottages were a common sight in the hills. We've tried scaling a wall or two to get a glimpse of these haunted houses but were often chased away by watchmen from the neighborhood or by that big bro who usually came there to consume alcohol or make out with his girlfriend.

39) Momos! You've eaten them at least once, during your school fete

Having studied in a school full of Tibetans, I've been lucky to taste this exotic Tibetan delicacy called MOMO.

40) Misty mornings were a very common sight on your walk to school

And not to forget, frost on the grass